Monday, September 12, 2005

The New Paris Review: A Big Mistake

I'm sure I'm not the only person who'll notice that the new look of the Paris Review makes it indistinguishable from generic lit-journals like Grand Street and Kenyon Review.

The Paris Review had an immediately recognizable size and title; distinctive logos and packaging: a true literary brand. 50-plus years of investment in this brand is now destroyed-- without anything distinctive or unique to take its place. A colossal mistake.

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